FTC Passes On Challenging Google-AdMob Merger
Posted 05/24/10
Antitrust enforcement is not going mobile, at least as of today.
On Friday, the Federal Trade Commission
decided not to challenge to Google’s $750 million purchase of AdMob, which places electronic advertisements on cell phones and other mobile devices.
According to the FTC, the decision was “a difficult one because the parties currently are the two leading mobile advertising networks, and the Commission was...